The Singular ROI Index is the first of its kind. While past research has measured ad network performance using metrics like user retention and revenue per install, it has neglected a major part of the picture: the cost associated with driving such engagement.
Drawing on data from over 1,500 apps owned by Singular customers and spending in more than 1,000 mobile ad networks, the Singular ROI Index aims to provide marketers with greater transparency into the mobile advertising market and to highlight the top 20 mobile ad networks that drove the best performance for marketers in 2016.
About AdAction Interactive
Driving 300+ million installs since May 2013, AdAction is the mobile app industry’s leading performance-based marketing platform with over 320% average year-over-year growth. Our team of experts deliver over 6 million monthly conversions for Fortune 100 companies and elite agencies, including exclusive partnerships with top media sources around the world.