What would any company be without its amazing team members? Here at AdAction, we’ve developed a team of incredible people who bring their own unique qualities and strengths to the table. This team of innovative individuals is part of what makes AdAction different from other companies, coming together to push the business to its full potential.
Who are these people, you ask? We’re going to introduce them to you in our series – Can’t Stop Chronicles – to help put a face to the driving force behind our “Can’t Stop, Won’t Stop” motto. For our next spotlight, we got to know a little more about Mitch Carter, Ad Operations Analyst and Colorado native.
How has your career progressed over your two and half years with AdAction?
I started as a Business Development Coordinator on the Sales team right out of college. I transitioned over to the Client Services team, and then got promoted as a Junior BI Analyst. After six months of working on the BI team, I pivoted into my current hybrid role of Ad Operations Analyst, a combo of Client Services and BI. I use my BI skills and knowledge to expedite manual processing and have even taken over invoicing. Pat Shively, Sr. Director of Data & Product, and Liz Paschen, Product Manager, supported me in this recent transition so I could contribute to AdAction’s growing emphasis on data and tech while I continue to advance within the company.
What is a typical day like for you?
It’s a project-by-project role. I’m a right-hand man to Ben Hagener, Director of Client Services, as he automates our team’s processes. I help improve automation, data check, utilize data tools to create reports, and assist the rest of our team so they can stay on top of their day-to-day work. At the beginning of each month, invoicing is a big priority. I pull data, send it to the Demand team owners, and collaborate with Sales and Account Management for approval and to solve any fraud-related issues.
What do you enjoy most about working at AdAction?
The culture. It never feels like a typical 9-5 job; I am consistently challenged and surrounded by people who want to see me succeed and help any way they can. We work in an open and friendly environment, complete with individuals who are always excited to continue learning.
What is the most rewarding part of your job?
A lot of the skills I’ve learned here I’ll use for the rest of my life. AdAction has not only provided me with opportunities to learn within work hours, but has also given me the chance of continuing my education beyond the office. I’ve been able to take SQL, Python, and other classes focused on growing my analyst skill set. Having a greater knowledge of these tools has allowed me to take on more responsibility and apply it to complex processes.
Mitch’s transition throughout different departments in the company started with Action360 — a training program for our entry-level employees to gain a 360 understanding of the business while exploring their career path and interests. His knowledge and experience in both Client Services and BI has made him an asset to the team. While not at work, Mitch enjoys writing for several Denver Nuggets blogs, working out, snowboarding in the Rocky Mountains, attending concerts, and experiencing Colorado to the fullest.
How do you keep a healthy work-life balance?
I like to plan ahead, stay organized, and prioritize my time at work so that when I do take a vacation, my team can cover for me while I am away. Knowing that my team and the rest of the company are there to support me while I take a vacation motivates me to work hard when I am in the office. This year, I already have plans to go to Costa Rica and Vegas.
What do you like to do outside of work?
I’m big into volunteering. This was my 4th year doing Xmas in the Park, a fundraiser to get articles of clothing and supplies to help the Denver homeless during the winter months. This year was the 2nd year we got AdAction involved and we raised $1100, which was our largest donation to date! It’s a great, rewarding experience that humbles you and let’s you appreciate your health and something as simple as having a bed to sleep in.
If you could turn any activity into an Olympic sport, what would you have a good chance at winning a medal for?
Beer pong or Beer Die! I feel pretty confident in myself with any of those games from college.
#1 Friday playlist song?
During the summer, any Thomas Rhett song, but lately I’ve been listening to a lot of J. Cole.
Interested in learning more about our one-of-a-kind team? Visit our Careers page to get the inside scoop on our company culture, and check out our open positions if you’re interested in joining the AdAction family.
About AdAction Interactive
AdAction leads the mobile app industry with custom, performance-based marketing solutions and data-driven technology, optimizing acquisition campaigns to drive quality installs and downstream engagement for maximum ROI. AdAction is the premier, full-service ad platform that delivers over 8 million monthly installs for elite agencies and Fortune 100 companies, leveraging exclusive partnerships with top publishers to reach target users in more than 180 countries worldwide.